Udi Nachshon is a business storytelling trainer and consultant. Udi enables leaders to develop their strategic stories and storytelling capabilities and be better oral storytellers. His clients include local and global corporate brands, companies across all fields of business.
Udi has over 30 years of experience in business storytelling – through communications coaching for executives, strategic communications, media relations, crisis management, and in the press.
Udi lives in Tel Aviv and has a BA in Philosophy and Literature and MA in the executive program “Philosophy, Information and Digital Culture”, both from Tel Aviv University.
Sharing stories is something each of us does naturally every day.
Leaders need better ways to influence, build engagement and inspire people to take action. Business storytelling knowhow is a powerful tool for getting things done.
Storytelling for Leaders® (SFL), which was developed by Anecdote, is a six month program that shows participants how to use the three key areas of story-work – storytelling, story-listening and story-triggering – and encourages them to practice their new skills.
The SFL program includes a workshop and a six month Deliberate
Practice Program (DPP).
The workshop will teach you
how to get your message to stick
how to change behavior using Influence stories
how to build rapport through connection stories
how to understand what’s really going on
how to connect people with the big picture through clarity stories
how to communicate business value using success storie
The Deliberate Practice Program (DPP)
The Deliberate Practice Program is designed to help participants practice their new skills in the workplace.
It is delivered online, including one practical activity each week ('micro-tasks' which take between 10 and 15 minutes to complete), over a period of six months. The activities have been carefully designed to help the participants become even better business storytellers.
Some of the topics covered include building your story-spotting skills and story repertoire, dealing with anti-stories, building your skills to elicit stories and to trigger stories which could be used for behavior change.
Biz StoryTelling advises brands and enterprises on how to develop and execute smart content marketing strategies.
Content marketing platforms are cross-border in their extent, and our consulting focuses on combining leading experts across a wide array of marketing expertise.
By generating creative content, like blog posts, case studies and white papers – you can establish yourself as a thought leader in your industry.
Quality content is based first of all on writing skills, and the level of our writing is regarded as at the highest in the industry. Customers use our services on a permanent basis for compiling marketing texts, professional articles and speeches.
The increasing use of marketing content in all media channels requires specific expertise in planning and executing projects of this type.
During recent years, we have gained considerable experience in planning and implementing projects such as these. This includes consultancy and writing services in all of Bank Hapoalim's projects with all the principal media in the printed and the digital press, in a wide range of themes (financial consumerism, domestic finance, real estate, small businesses, pensions, hi-tech and foreign trade). Our services include:
Planning the campaign
Advice and assistance in selecting media collaborations
Writing and editing content at the highest journalistic level
Biz StoryTelling - T. +972-54-5532353 | firstname.lastname@example.org